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CNBC – August 2010

CNBC – August 2010

iModWPAdmin

Aug 23, 2010

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Study Shows the Large Impact That Consumers’ Environmental Concerns Have on the Packaged Beverage Industry

[excerpt] BeveragePulse.com study by Concept Catalysts and iModerate Research Technologies found that 94% of Americans are concerned about the long-term effects that their packaged beverage purchases and consumption have on the environment. The free study also shows that recycling was cited frequently (45%) as the most important environmental concern for packaged beverages.

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iModerate’s research process and knowledgeable personnel assist us in gaining an in-depth understanding of the research topic at hand. We have been impressed with the quality of reporting and insights generated by the iModerate team.

Jessica Kettler, Manager of Online Research, John Deere