DENVER – April 13, 2016 – iModerate, a progressive insights agency, welcomes Michael Steinberg and Steve Dodge to the client development team.
Steinberg, with 20 years of experience in research and marketing, will lead iModerate’s growing new business and strategic account teams. As senior vice president, client development, he will spearhead the agency’s efforts to problem-solve and grow relationships both with new and existing clients. His extensive agency-side, and client-side experience includes sales and management positions in the research channel at Research Now and Nielsen Media Research, as well as roles in marketing and brand management for P&G, Quaker and Office Depot.
Dodge, a seasoned client development executive, joins iModerate from Aberdeen Group, where he worked with strategic B-to-B accounts including Salesforce.com, SageSoftware, Netsuite, and Siemens. At iModerate, Steve will educate the market and expand our client roster. Prior to Aberdeen Group, Steve held positions at Paradigm and NPD Group where he serviced and managed client service teams as well as provided syndicated and custom market research to the consumer technology industry.
“Bringing on Mike and Steve is a huge win for us and our clients,” said Jen Drolet, CEOat iModerate. “Their industry experience, dedication to their craft, and consultative nature was immediately evident, and I believe having them on the team will translate into dividends for us and our clients.”
iModerate is a progressive insights agency that empowers clients to take decisive, proof-based action that evolves businesses and transforms brands. The company pairs powerful cognitive techniques with the latest research methods to help brands identify nuanced intelligence that revolutionizes their thinking and gives them an edge. In 12 years, iModerate has conducted over 200,000 conversations, analyzed vast amounts of consumer commentary, and helped over 1/3 of the Fortune 500 discover how consumers think about, characterize, experience, and discuss their brand.