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Chart Your Course: Navigating the Research Sea with an ROI Compass

iModerate

Oct 05, 2017

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Find out best practices for navigating the research sea by using focused objectives and business ROI as a compass for the journey.

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iModerate’s online qualitative interviews have been enormously helpful to us during the concept testing phase of research. iModerate provides us with invaluable feedback from a nationally representative group of Americans within a very short time frame. Not only do we get this data quickly, but it is also high quality. iModerate’s moderators are skilled at asking questions that yield useful responses. iModerate reports provide information that’s more than interesting, it’s actionable.

Sara Bamossy, Senior Strategic Planner, Saatchi & Saatchi LA